When exploring the Asian countries for the first time I think both our mind and heart can become really overwhelmed, not only because of their habits, culture and lifestyle but, especially, in my opinion, because of the everlasting spirituality. There's a spiritual vibe in Thailand's atmosphere that draws our attention that we simply cannot be oblivious to.
There's very little bitterness in Thailand. I think that only a few sentences describe so well the mood that hovers and sets the tone of this country. As Bangkok is the gateway to Thailand, this is what I instantly felt and saw when I arrived there: genuine smiles, kindness, generosity, lightness, all together in harmony with the almost absence of bitterness.
The hospitality chain all over Asia is likely to be the most benchmarked in the world. The level of discreet sophistication and attention to details are premises of which they proudly master. Quality is always taken to the top and comes with a surprise touch: from wonderful and unexpected amenities to delicate although impactful decor or incomparable food flavours.
Thai food is by nature well-spiced. Same true to the balanced mixture of flavours that makes us feel the perfect combination between sweet, salty, sour and spicy - all brilliantly in one bite. For those who loves spicy food as I do, Thai cuisine becomes, from the day we discover it, one of the main certainties of flavours and dishes that make us very happy.